Email Marketing Guide for Successful Campaigns

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Once again, Klaviyo allows you to "conditional coupons" based on whether or not a customer has purchased . For example, I'll only send coupon emails in the welcome series if the visitor hasn't purchased yet . Pro 3: Klaviyo provides in-depth analysis claviejo reports Klaviyo's reporting engine is so powerful that you can use Klaviyo directly instead of Google Analytics or your own shopping cart backend. Happily, Klaviyo appends a dollar value to every email you send, so you can instantly know the value of each campaign. You can also get a bird's-eye view of all sales statistics, including revenue per product, revenue per category, and more.

Click here to register for Klaviyo for free Pro 4: Klaviyo offers Belgium Phone Number List push-button Facebook audience integration Klaviyo's Facebook integration is one of my favorite features as it allows you to sync your email and Facebook activity. You can pick any Klaviyo audience segment and automatically export it to a dynamically populated Facebook Custom Audience . Let's say I have a segment in Klaviyo for customers who have purchased before but haven't purchased in the last 60 days. With the push of a button, I can instantly create a custom audience in Facebook that is dynamically updated by Klaviyo.



Klaviyo Facebook Integration Facebook Custom Audiences Whenever a customer is removed from this segment, it is automatically removed from Facebook Custom Audiences. Facebook Custom Audiences will also automatically update whenever a customer is added to this segment . This feature is essential for any ecommerce store running Facebook ads ! Click here to register for Klaviyo for free Benefit 5: Klaviyo provides powerful customer list segmentation My favorite feature of Klaviyo is that it allows you to create custom segments based on your customers ' exact ecommerce behaviors.