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There’s a lot more to selling things online than just putting items on Amazon or eBay and hoping for the best. It all starts with developing a plan for how to approach the situation. It should be something you know and are passionate about. Here’s what you need to know and what to consider before selling products online.
Branding
You’ll need some bare minimum branding at the very least. It starts with a name for your business C Level Executive List and domain. Choosing the name of the website and domain is almost as important as the products you’ll be selling. It should be something that’s easy to find but still stands out and attracts people.
You’ll also want to come up with a logo, website design, cover photos for social media, and the like. The more recognizable you’re branding the better. Don’t forget to keep it consistent so you’re always sending the same message no matter the platform.
Decide Where to Sell
Selling products online is much easier when you know where to sell. eCommerce platforms such as Amazon and Etsy are great places to start. These services help small businesses get set up and start selling. You can also create a standalone website or work with an independent platform like Shopify. You can even sell things directly through Instagram with new and innovative shopping features.
Decide on Payments to Accept best ecommerce platform for small businessYou want to get paid for your goods and services, right? That means deciding on what payments you want for your store. Accepting payments can get complicated if you want — or need — plenty of options.
If you have an independent store and want to accept payments, then you can get a shopping cart or payment page/form from the payment processor, such as PayPal. This third-party handles the payments for you when someone makes a purchase. It takes a few seconds for the payment processor to connect to a bank or credit account and pull the money from it. These options also offer security measures to protect everyone involved in the process. PayPal, Stripe, and Square are the most common and popular online payment processors.
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