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How to use digital storytelling in your business strategy

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發表於 2023-11-29 13:39:49 | 顯示全部樓層 |閱讀模式

Fundamental to human history is the ability to use storytelling to share information and provide valuable, easy-to-remember insights. Digital storytelling is this century’s answer to story-based marketing and can help you achieve your business goals. Valentina Giraldo En 18, 22 | 10 min read We tell you how to enhance your brand through digital storytelling In the digital age, technology has become an essential part of almost everything we do. We rely on it to stay connected with loved ones, make a living, and be entertained in our free time. It has also become an essential element in how we organize, tell and share stories in marketing. Today’s consumers want more than just buying quality products or services that make their lives easier.


Everything you need to incorporate into your marketing strategy. continue reading! What is digital storytelling? What are the key elements of digital storytelling? What are the benefits of digital storytelling? How to develop a digital America Cell Phone Number List storytelling strategy? Conclusion: Great brands start with incredible stories What is digital storytelling? Traditional storytelling—as it has always existed—uses physical tools and materials to convey information and illustrate points. Think pen or pencil, paper, records, tapes, physical film, original artwork, and more. Digital storytelling achieves the same goal, but using digital tools, materials, and communication methods. Of course, many digital storytelling methods use the following elements: video; digital images; drafting; audio.




From hypertext stories to carefully designed interactive experiences designed to explain complex concepts. What are the key elements of digital storytelling? Although digital storytelling can be applied in many different real-world contexts, there are still factors to consider, as concept pioneer Joe Lambert suggests. Lambert and other digital storytelling experts don’t believe sticking to formulas can hinder creativity. However, the seven elements of digital storytelling from the Center for Digital Storytelling (CDS) in Berkeley, California, provide a good foundation to get started. 1. Point of View Every good story contains the personal point of view of the creator. This is what differentiates an idea that has been discussed many times from other versions and gives it impact. The author's unique perspective also provides a persuasive framework for the concepts that the audience must understand by the end of the narrative.


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