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Google's algorithm takes into account a variety of factors, including how many backlinks a site has, and how well it matches search queries in relation to keywords. Same thing. Technical aspects of your site also affect where it appears in search results. at the top of search results, so you need to organize your site well to help it shine. As always, popularity plays a big part in ranking high in Google search results, so even if you have everything set up, you may still struggle if you don't have a lot of traffic. As mentioned earlier, this is still part of Google's algorithm and a big part of why some sites rank higher in search results, but where does local SEO come into play? Proximity wasn't a factor at all until Google took into account the fact that people want to see local businesses.
So how is local SEO different? Local vs Global Local SEO and organic search results originated when Google realized that they could better serve their customers by showing them businesses near them, especially in certain industries like food and hospitality. Why would you want to visit a restaurant 500 miles away? MEET RANK TRACKER Phone Number List ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO Behind every successful business is a powerful SEO campaign. But with so many optimization tools and techniques to choose from, it can be difficult to know where to start. Don't worry anymore. There is a way I can help you. Introducing the Ranktracker all-in-one platform for effective SEO. You can finally register for Rank Tracker for free! CREATE A FREE ACCOUNT or use your credentials login You've probably entered search terms that include your city name or "near me.
You may not realize that Google is taking your location into account for searches that don't include these words, especially if your search includes industries that are commonly associated with your location. The proximity factor works by taking your location into account when searching and then boosting search results that are close to you to appear at the top of the page. You can test this feature out by performing the same search in two different locations within your city. If the two locations are far away from each other, you will see different search results. In the past, local searches weren't as important as they are now because most searches were done on computers. But with the advent of mobile devices, people can now conduct searches from almost anywhere, and Google realized that it needed to cater to people based on their location.
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