Then click create audience

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For example, you can create a custom audience whose characteristics are “have added a product to your cart in the last 30 days”. Here's how to create a custom audience on facebook: log in to facebook business manager in the left sidebar, click all tools, then select audiences . Audiences option in facebook business manager click the create audience button , then select custom audience . Create a custom audience on facebook select website as the data source, then click the next button . Website as a data source then, determine the type of event and how long the event is being tracked ( retention ). The maximum retention you can write is 180 days. Finalizing custom audience creation provide a name and description for the custom audience you created.

How to create a lookalike audience if you've created multiple custom audiences, facebook will identify common characteristics from all of the audiences you've created. So, you could say a lookalike Uk Phone Number List audience is a custom audience that is created automatically. The way to make it is not much different from a custom audience: log in to facebook business manager in the left sidebar, click all tools, then select audiences click the create audience button , then select lookalike audience . Fill in all available fields, starting from the pixel choice to the location of the audience. Then click create audience. So, after you've finished creating your custom audience and lookalike audience, people whose characteristics match the event you're targeting will see your product ads on facebook and instagram. Also read: 19+ powerful marketing tools in the digital age ready to use facebook pixel?



Happy! Now you understand what facebook pixel is and how to make one. Starting from entering the pixel code into the website to retargeting it. That way, your business can take advantage of the potential of facebook ads more optimally. Because, your ad will appear in front of people who are proven to match your product of course this is great news for your business, because facebook ads is a potential digital marketing channel. So, if you want to develop your business further, there are many more digital marketing channels that you can learn about. Luckily, if you're interested in learning more about digital marketing practices, you don't have to look far. Just join the digital marketing bitlabs academy group on discord! There, you can get a lot of new insights regarding digital marketing . Not only that, you can also share with all members who are members of this community.