Pork on the rise: 10 tips to make more profit from pork cuts!

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Pork on the rise: 10 tips to make more profit from pork cuts! Did you know that pork consumption is on the rise? That's right! The demand for pork cuts in the first half of 2022 broke a historic record in Brazil . In fact, to give you an idea, according to data from the Brazilian Institute of Geography and Statistics (IBGE) released by Gazeta do Povo, an average of 18 kg per capita was consumed between January and June 2022. The amount represents almost one kilo more than that recorded in the same period in 2021 (16.9 kg). And in 2023 the demand for pork cuts continues to rise. According to research carried out by Kantar, a company specializing in data, insights and consultancy, and published by SA Varejo , beef consumption decreased – while pork consumption increased.

In 2021, beef cuts occupied 43.1% of the occasion share, in 2022 there was a drop, reaching 40.5% and currently at 39%. At the same time, pork consumption increased , rising from 4.6% of the share in 2021, to 7.6% in 2022 and reaching 9.1% in 2023 . For ws data   your supermarket, this is an opportunity to increase the variety of pork cuts and also create actions and campaigns aimed at this specific category of your butcher shop. So, how about checking out some tips for selling more pork cuts in your retail store? What are pork meats? There are different types of pork cuts.



And they can be used for a variety of recipes. Discover the main ones: Steak Pig's belly Filet mignon Ribs Ham Diaper Rump steak Your Palette Hard thigh Sirloin Cup Feet and ears. What is the difference between pork and beef? Pork and beef differ in some aspects, such as flavor, texture and nutritional composition. In general, pork has a lower fat content than beef. Some pork cuts (such as loin and tenderloin) are considered lean, and are also rich in iron, B vitamins and proteins. Why is pork the most consumed meat in the world? Pork is the most consumed source of animal protein in the world due to its versatility, flavor and availability. It can be grilled, roasted, boiled, fried, smoked and used in processed foods, such as sausages and hams. Furthermore, it tends to have a more affordable price when compared to other meats, making it a more affordable option. 10 tips for your supermarket to sell more pork Well, now that you know a little more about pork, how about checking out tips to increase the sale of these cuts in your supermarket? So, see below 10 suggestions that will help you: 1.

Offer a good variety of pork cuts Make sure to offer a variety of pork cuts, for example: chops, tenderloin, shank, shoulder, pancetta, mignon, pork belly – and all those other cuts we mentioned above here in the text. The variety of cuts attracts customers with different culinary preferences. So, do it! 2. Offer promotions and discounts on these products Create special promotions and offer discounts to encourage customers to buy pork. It is possible, for example, to add pork cuts to your discount club , encouraging more customers to register at the club, at the same time as you increase the sale of these products. Furthermore, you can do “take X pork cut and get a discount on X beer”, for example, increasing the value of your promotions and, at the same time, creating a relationship with the industry responsible for beer.