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發表於 2024-3-11 12:35:18 | 顯示全部樓層 |閱讀模式
Twitter Is Exploring Payment Features, And Going A Step Beyond Content Creation Alina Neves Alina Neves Feb 3, 23 | 3 min read ✓ Human crafted content twitter-payment-platform Need content for your business? Find top writers on WriterAccess! Try for free After a very troubled and controversial 2022 for Twitter, we already have the first signs that 2023 may not be that different in bluebird land. According to The Financial Times, Elon Musk, the newest Twitter CEO, is planning to make Twitter a payment platform, going entirely beyond anything we could have possibly imagined for Twitter’s future. It’s difficult to imagine Twitter as a payment platform, I know.

Principally, with every recent Twitter update, as crazy as they were, they were always consistent with content creation – Twitter’s main focus until now. The polemic edit button and several other changes we’ve been tracking lately, all of them were at some level Algeria WhatsApp Number related to content. Well, it doesn’t seem to be the case anymore. In January 2023, Twitter started to work on a feature called Coins, allowing users to support creators on the platform. Ok,  is still within the content creation universe, right!? TikTok, for example, has launched the Creator Fund, with a very similar proposal. But, still according to The Financial Times report, Musk is going a little further and wants users to be able to buy stuff on the platform, along with the possibility to send money to each other – and not just to creators.



And it is here, in my opinion, that we completely leave the universe of content creation, and start a new chapter in the history of the platform. Ok, but what does this mean for marketers and brands? This new feature (and the new Twitter chapter) may take a while since the company needs to take some bureaucratic steps with the U.S. Treasury and needs regulatory licenses before starting to operate as a payment processor. But, even so, what does this change mean to marketers and brands – and even to creators and users? It’s hard to imagine how Twitter will look in the near future, and even what the purpose of the platform will be.


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